Frameworks built around real-world performance data. Each template includes context on when to use it and how to adapt it for your audience. All merge fields are compatible with Reach sequences.
Variables in {{doubleBraces}} are replaced with your contact data when you run these in Reach.
First-touch and follow-up templates for sales development and account executive outreach.
Best for first-touch outreach when you have a specific business observation about the prospect.
Quick question about {{company}}
Hi {{firstName}},
I noticed {{company}} is {{observation}}. We helped {{similarCompany}} address a similar situation and they saw {{result}}.
Would you be open to a 15-minute call to explore whether we could do the same for you?
Best,
{{senderName}}Use this when a mutual connection has mentioned the prospect or suggested the outreach.
{{mutualConnection}} suggested I reach out
Hi {{firstName}},
{{mutualConnection}} mentioned you are the right person to speak with about {{topic}} at {{company}}.
I help organizations like yours {{valueProp}}. I would love to share a few ideas that may be relevant to what your team is working on.
Would you have 15 minutes this week?
{{senderName}}Use as step two or three in a sequence when there has been no reply to the initial message.
Re: {{previousSubject}}
Hi {{firstName}},
I wanted to follow up on my previous note. I know your calendar is full, so I will keep this brief.
If the timing is not right, please let me know and I will reach back out next quarter. If there is some interest but you need more information first, I am happy to send over a short overview.
Either way, I appreciate your time.
{{senderName}}Effective when you can reference a recent company announcement, funding round, or public initiative.
Congrats on {{announcement}}
Hi {{firstName}},
Saw the news about {{announcement}} at {{company}}. Congratulations, that is a significant milestone.
Companies in your position often find {{challenge}} becomes more difficult to manage as you scale. That is exactly the problem we solve for {{customerType}}.
Worth a quick conversation to see if there is a fit?
{{senderName}}Candidate sourcing templates for technical roles, leadership hiring, and passive candidate engagement.
Use when you have reviewed the candidate profile and can be specific about the role and what makes it compelling.
{{role}} opportunity at {{company}}
Hi {{firstName}},
Your background in {{skill}} caught my attention. We are building something meaningful at {{company}} and are looking for someone with your experience and perspective.
The role is {{role}}. You would be working on {{projectDescription}}, and you would report directly to {{hiringManager}}.
Would you be open to learning more?
{{senderName}}Designed for candidates who are likely not actively looking, with a low-pressure framing.
Not sure if this is relevant, but worth a note
Hi {{firstName}},
I came across your work on {{project}} and was genuinely impressed by {{specificObservation}}.
I realize you may not be actively exploring new opportunities. That is completely fine. I am working with a company doing interesting work in {{space}} and thought it was at least worth mentioning.
No pressure at all. If it sparks any curiosity, I am happy to share more.
{{senderName}}Outreach templates for co-marketing proposals, integration partnerships, and channel relationships.
Use when you have identified a specific, credible reason why a partnership would benefit both parties.
Partnership idea for {{company}}
Hi {{firstName}},
I have been following {{company}}'s work in {{space}} closely. Your growth over the past year has been remarkable.
I see a genuine opportunity for our teams to collaborate. We work with {{yourAudience}} and I believe there is a natural overlap with what you are building. I have a specific idea in mind that I think would be mutually beneficial.
Would you have 20 minutes to explore it?
Best,
{{senderName}}Templates for converting in-person conversations into booked meetings and continued relationships.
Send within 24 to 48 hours of the conversation while the interaction is still fresh.
Great meeting you at {{event}}
Hi {{firstName}},
It was great speaking with you at {{event}}. I really enjoyed the conversation about {{topic}}.
As I mentioned, here is {{resourceLink}}. I think you will find it useful given what you described about your current situation.
I would love to continue the conversation when you are back at your desk. Would any time next week work for a quick call?
Best,
{{senderName}}